Oct 3–11, 2026 My Plan
Portrait of Mary Tighe

Photo via StartupCincy

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Mary Tighe

Founder and Marketing Strategist, Mary Does Marketing

As a kid, Mary Tighe skipped the princess and dragon stories and went straight to interviewing her great-grandmother instead. That curiosity led her to journalism and, eventually, fifteen years in marketing. Today, Mary helps businesses make sense of what they do, find the stories beneath the surface and turn it all into marketing that sounds like them.

Event

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StartupCincyTalk

The Human Edge: Why Your Story Is Your Strongest Marketing Asset in an AI World

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Mary Tighe and Sarah Dowlin

Marketing & Creative

Details

Every founder has access to the same AI tools, the same content templates, and the same generic marketing advice. So why do some businesses create instant connection while others disappear into the noise? The answer doesn’t come from a better prompt or a full content calendar. It comes from knowing your story, told with intention, to the right person at the right time in the right place. Led by the pioneers of Connection Marketing — an approach to business growth that prioritizes human storytelling as a catalyst for real relationships — this session teaches founders how to uncover the deeper narrative behind their business, helping to unlock stronger connection with their clients, colleagues, and community.

Source: startupcincyweek.com (opens in a new tab)

Source: startupcincyweek.com (opens in a new tab)

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